A Brand Navigator
and Artist shaping brand value
Hello there
I'm Astrid.
I craft distinct, measurable brands for business owners and visionaries, whether they're starting, scaling, or refreshing.
From brand foundations and narratives to internal alignment and team ownership, I help embed brand thinking across the business.
Instead of handing over theory, I work alongside your team to grow your brand leadership from inside your business.
Achieve brand autonomy and brand literacy to prioritise who matters.
You want a brand that scales without confusion and clear communication decisions.
I build the brand backbone to align product, finance, and people teams, so what you promise matches what you deliver. The result is a clearer customer journey, stronger service delivery, and a reputation that holds value.
A brief snapshot of my recent brand building works:
My Interviews with creative industry professionals:
Clients, Peers &
Collaborations
To the professionals and their organisations who kindly provided input, advice, time and humour to my blog interviews:
Thank you.
Fresh 50 Grounds Postings
